Openet, a leader in the supply of Digital and 5G BSS, announced that its end to end Digital BSS suite has gone live to support Telkomsel’s new digital prepaid cellular service in Indonesia, called by.U.
Openet is supporting Telkomsel with its Digital BSS suite to power by.U, which has an end-to-end digital service utilizing a smartphone app at its core. This delivers new levels of customer choice with a wide range of digital services and a self-service approach that puts the customer in control.
Edward Ying, Telkomsel’s Director of Planning & Transformation said, “by.U as the first digital prepaid cellular service in Indonesia is a real evidence of Telkomsel’s Transformation as the leading digital telco company, which prioritizes customer centricity in developing quality digital products and services for customers.”
“We need to collaborate with a partner who shares the same ambition so we can provide a full end-to-end digital experience in customer journey. We wanted a support system that could easily be configured to allow us to quickly roll out a range of new attractive offers for our digital native customers and enable us to stand out in one of the most competitive mobile markets in the world. With this collaboration, we certainly hope that Openet’s Digital BSS has the agility that we need, and also that Openet as a company has the partnership-focused attitude to ensure success.”
Telkomsel’s by.U service was developed specifically for the Gen Z (millennial) segment (15-24 years) which is around 44 million people in Indonesia. In serving these Gen Z customers who live digital lifestyle, Telkomsel needed to set new standards in speed to service, cost to serve and agility to serve this digital native generation. To deliver this innovative digital mobile service, it is critical for Telkomsel to have a Digital BSS suite and a partner which has high level of agility and performance.
The model that Telkomsel utilize in delivering an end-to-end digital experience in this product is to eliminate system complexity, and offer a simpler process both for customers and in internal business process.
Niall Norton, CEO, Openet, “I am looking forward to further developing our strong partnership with Telkomsel. Being able to launch a new digital platform so quickly is due in no small part to the vision, leadership and passion of the Telkomsel executives, who took their vision of a new digital service offer for the market and make it reality in record time. Openet worked with partners in this project including NTT, McKinsey and 6d Technologies to implement this digital vision, built on Openet’s charging and policy platforms alongside a suite of other digital enabling tools, in 18 weeks. I am very proud of the dedication of the team at Openet and our ability to work with our partners and the team at Telkomsel to deliver game changing results. Our partners in this success were able to leverage the Openet partner integration environment that pre-integrates a range of partner technologies to quickly, flexibly and reliably enable digital service offerings”.
