Orange Business Services is positioned as a Leader in the IDC MarketScape Asia Pacific Next Generation Telecom Services Vendor Analysis 2012-2013 (Doc #AP3053306U), which provides an in-depth market assessment of vendors’ current capabilities and long-term strategies.
IDC Marketscape recognizes Orange Business Services’ acceleration of its growth strategy in APAC with a keener focus on key areas such as network enhancements, cloud computing (IaaS, UCaaS, cloud-based contact center), security, network-related IT services and strategic partnerships. More than 800 enterprise customers in the region are already benefiting from the Group’s international network backbone and related IT infrastructure investments.
Key Orange Business Services strengths identified in the IDC MarketScape analysis include:
- Success in penetrating emerging markets, especially China. Among its successes, Orange is providing a managed contact center solution to360buy.com, the leading Chinese online business-to-consumer (B2C) retailer with 5,000 agent positions and 51 million registered users. It isChina’s largest B2C e-commerce Session Initiation Protocol (SIP) call center.
Success in capturing in-country deals with vertical solutions and Professional Services led engagements, such as the company’s focus on communication-enabled vertical applications specifically for the healthcare, finance and transport sectors. For example its contract with the Government of Bhutan to provide real-time healthcare services.
- Strength in service integration, Orange has the capabilities to offer deep integration in a multivendor infrastructure environment, especially in collaboration, cloud computing, networks and devices.
- Capabilities in enterprise orchestrated cloud, Orange’s cloud strategy is to focus on building, managing, and customizing an orchestrated cloud with end-to-end service delivery and service assurance for its customers, including third-party public cloud providers.
“Orange Business Services has moved up higher in the Leaders quadrant, strengthening its position as one of the Leaders in the Asia Pacific next generation telecom services market,” said Sherlin Pang, senior research manager, Communications, IDC Asia/Pacific. “The provider has positioned itself as a global integrator with strong focus on network-related IT integration services, service delivery, consultancy services and customer focused service management.”
Yee-May Leong, senior vice president, Orange Business Services Asia Pacific, said: “In the current challenging business climate, customers look for a reliable strategic partner to support them in market expansion, enhancing business agility, consolidating and standardizing their infrastructure, improving operational efficiency and providing commercial flexibility. Orange understands these business challenges well and our solutions are designed to meet our customers’ goals.”
Orange Business Services has a strategic focus on Asia Pacfic, one of its targeted high growth and emerging markets. Assisted by growth in the region, the company is on track to achieve its stated global objective of generating 1 billion euros in revenues in high growth and emerging markets by 2015. Across the region, Orange Business Services has more than 3,000 staff comprising teams of IT specialists, professional services consultants and consulting practice experts.
